While accessing VERTUDEN’s (the “Company”) websites, electronic platforms, applications or e-mail messages or advertisements sent by the Company, small data files can be placed on users’ computers, mobile phones, tablets or other devices used to record and collect certain data. These data files placed on computers and other devices may be cookies, pixel tags, flash cookies and web beacons, as well as other technologies for data storage purposes. In this Policy, the term “cookie” is used to express cookies and similar technologies that can be used by the Company. Although it is possible to collect personal data through cookies, any data collected through cookies may not be considered personal data. For this reason, it should be taken into account that the data obtained through cookies will only be evaluated within the scope of this Policy and the Law on the Protection of Personal Data (KVKK) to the extent that they constitute personal data within the framework of Turkish law.
Types of Cookies
Cookies can be classified in terms of duration or according to the domain name they belong to. Cookies are divided into two as session cookies and permanent cookies if they are classified in terms of duration. Session cookies refer to cookies that are deleted when the user closes the browser, while persistent cookies are cookies that remain on the user’s computer/device for a predetermined period of time. If cookies are classified according to the domain name they belong to, they are divided into two as related party cookies and third party cookies. Cookies placed by the visited domain are called related party cookies, while cookies placed by a different domain visited are referred to as third party cookies. In the event that people outside the visited area place a cookie on the user’s device through the visited area, a third party cookie is in question.
Purposes of Use of Cookies
The Company may benefit from the cookies it uses on its websites, platforms, applications, advertisements and messages for the following purposes.
Operational Uses: We may use cookies that we deem necessary for the administration and security of the company’s website, platform, applications and services. Examples of cookies used for operational purposes are technologies that allow the use of functions on websites, applications and platforms, and cookies used to detect irregular behavior in these channels.
Functional Uses: The company may use cookies to facilitate the use of its website, platform, applications and services and to customize them for users. Technologies that enable us to remember user information and preferences are examples of cookies used for functionality.
Performance-Related Uses: The company may also use cookies to increase and measure the performance of its website, application, platform and services. Examples of cookies used for this purpose are technologies that allow us to understand how users use the Company’s website, applications, platforms and services, and to analyze user behavior, and to understand whether the messages we send are interacted with.
Advertisement Uses: We may use related party cookies and third party cookies to deliver advertisements and similar content for the interests of users through the websites, platforms and applications of the Company or third parties. Examples of uses for advertising purposes are cookies that measure the effectiveness of ads, and cookies that show whether a particular ad has been clicked or how many times the ad has been viewed.
Rejecting and Deleting Cookies
Although most browsers allow the use of cookies, users can refuse or delete cookies at any time by changing their browser settings. The method of changing the settings varies according to the browser used, and how to disable cookies should be learned from the service provider for the browser used.
If cookies are disabled, some features of the Company’s website, application, platform and services may not be available.
Authorized Service Providers
We may obtain assistance from some of the service providers we have authorized to operate and promote the company’s website, platform and applications, and services. These service providers may also place cookies and similar technologies (third party cookies) on users’ computers/devices and not detect the user’s device.